Marketing Operations Manager (Part-Time, Hybrid – Herzliya)

The Miles Market | Herzliya, Israel
Part-Time: ~5 hours/day (approx. 25 hours/week)
Hybrid: 3 days/week in-office + remote flexibility

About The Miles Market

The Miles Market is one of the world’s leading platforms for buying and selling airline miles, hotel points, and premium travel rewards. With over 50,000 clients served, $50m in trading volume, and thousands of verified reviews, we’re now entering our next phase of growth — expanding our automated marketing engine, improving operational excellence, and scaling our brand.

To support this, we are hiring a Marketing Operations Manager who can run the day-to-day marketing machine, support automation, manage projects, and help us scale with discipline.

Role Overview

We are looking for a hands-on Marketing Operations Manager who combines strong organizational skills, marketing automation experience, and project management ability. Your job is to make sure the marketing department actually moves — on time, with clarity, and with measurable impact.

This role is ideal for a professional with 3–5+ years experience in marketing automation, CRM operations, or digital marketing operations — and someone looking for a family-friendly, hybrid part-time position.

Key Responsibilities

1. Marketing Automation & CRM (HubSpot  / WhatsApp / SMS)

• Build and maintain automated marketing flows (welcome sequences, win-back, lead nurturing, upsells).
• Manage HubSpot automation, segmentation, and contact management.
• Implement WhatsApp Business and SMS automation flows (WATI, CallRail, etc.).
• Own email campaign setup, scheduling, list hygiene, deliverability, and reporting.
• Work with consultants for technical integration when needed.

2. Project Management Across Marketing

• Coordinate weekly tasks between our SEO consultant, social media contractor, email team, and internal teams.
• Create and maintain the marketing calendar: SEO content, social posts, email campaigns, new landing pages.
• Track deliverables and ensure everyone delivers on time.
• Maintain marketing documentation, SOPs, and checklists.

3. SEO Coordination (with external consultant)

• Ensure publication of 4–6 SEO articles per month.
• Manage content approvals, graphics, and publishing on WordPress/Webflow.
• Monitor ranking changes and ensure follow-up actions are implemented.

4. Social Media Operations

• Coordinate content creation, approvals, scheduling.
• Maintain an organized content library for Instagram, LinkedIn, X, TikTok.
• Work with design contractors to create assets when needed.

5. Analytics & Reporting

• Weekly KPI summary: traffic, leads, conversions, email KPIs, social KPIs.
• Monthly performance consolidation for management.
• Identify operational bottlenecks and recommend improvements.

6. Cross-Department Marketing Support

• Support email/SMS communication for Purchase, Sales, and Customer Service.
• Manage small projects like referral program execution, landing page updates, or new email flows.
• Ensure consistent branding and messaging across channels.

Requirements

Must-Haves

• 3–5+ years experience in marketing operations or marketing automation.
• Strong hands-on experience with HubSpot or a similar CRM.
• Experience creating or managing email automation in HubSpot/Klaviyo.
• Ability to manage multiple contractors, deadlines, and deliverables.
• Strong organizational and communication skills.
• Proficient in Google Sheets / Excel / dashboards.
• Ability to work independently and take ownership.

Nice-to-Have

• Experience with SEO processes (content publishing, keyword tracking).
• Experience with WhatsApp Business / SMS automation.
• Familiarity with Webflow or WordPress.
• Background in performance marketing or analytics.

Work Environment & Schedule

• Part-time: ~5 hours per day.
• Hybrid: 3 days/week from the Herzliya office, 2 days remote.
• Flexible daytime schedule that suits parents.

Who This Role Is Perfect For

This is a great fit for someone who:

• Wants a stable, long-term, part-time marketing operations role.
• Enjoys organization, automation, and structure.
• Can manage different marketing vendors and keep the team aligned.
• Thrives in a fast-moving, entrepreneurial environment.
• Is meticulous, proactive, and independent.

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